Man shoots wife to prove his bulletproof shirt works
Miguel Caballero has shot more than 230 volunteers to prove how effective his bulletproof clothing is – that has made him something of a CEO celebrity in Latin America
Miguel Caballero aimed his .38-calibre pistol, took a deep breath, and shot his wife – as gently as possible.
He wasn’t happy about shooting the mother of his children for the second time in nine years. But when you’re a purveyor of high-fashion bulletproof clothing trying to break into the biggest market in the hemisphere – the United States – you have to take a few risks.
Caballero’s clothing line is based in Colombia, marketed under the name MC Armor in the US. It’s both stylish and effective enough to stop a bullet. But it’s Caballero’s showmanship – the 49-year-old has shot more than 230 volunteers to prove how effective his clothing is – that has made him something of a CEO celebrity in Latin America.
Three months ago, the 25-year-old company set up a distribution centre in Miami to provide its bulletproof sports coats, safari jackets and T-shirts to the United States. And heading that project is Carolina Ballesteros, Caballero’s wife – and target.
Watch: Miguel Caballero shoots his wife
“I swore to myself I would never do that again,” Caballero said, after he had pumped a shot at her stomach to make a promotional video for social media.