Have we reached peak PPE? Louis Vuitton’s US$1,000 face shield, gold studded and LV monogrammed of course, set to go on sale

The face shield, which will go on sale in October, is photochromatic and can transition from clear to dark when the wearer is in bright sunlight

Vanity Fair reports that the shield features an elastic monogrammed strap and a movable visor, attached by golden studs. Lift it up and the shield becomes a hat

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Louis Vuitton has unveiled a full face shield as part of its 2021 Cruise Collection.

Published: 2:30am, 15 Sep 2020Updated: 6:49am, 15 Sep 2020

This personal protective equipment comes with a steep price tag – and gold studs: Louis Vuitton plans to sell a face shield with its signature LV monogrammed pattern.

The French fashion house unveiled the full face shield as part of its 2021 cruise collection, and it will reportedly go on sale in late October for just under US$1,000, according to multiple media reports.

A news release describes it as “an eye-catching headpiece, both stylish and protective”. It will be photochromatic and can transition from clear to dark when it comes into contact with direct sunlight.

The shield can also turn into a hat when the visor is flipped up.

The Louis Vuitton face shield will reportedly go on sale in late October for just under US$1,000.

The US Centres for Disease Control and Prevention (CDC) says it does not recommend the use of face shields as a substitute for masks amid the coronavirus pandemic.