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How do you make the right decision? A simple 7-step process can help – because your brain is frequently wrong
- In The Challenge of Choice … How to Make a ‘Good’ Decision When It REALLY Matters!, Richard Fast reveals how to make a GOOD decision, not just an OK one
- In his book, Fast explains that the cause of bad decisions is actually the way our brain works and reveals how his seven-step process works
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Decisions, decisions, decisions … our lives are filled with them.
Some are small, like what to make for dinner or which television show to watch tonight. Even small decisions like these can be difficult to make, but they are not likely to impact your life over the long term.
Others, however, can actually have life-changing implications – and that is the kind author Richard Fast examines in his book, The Challenge of Choice … How to Make a “Good” Decision When It REALLY Matters!.
Fast says, “The defining feature of being a member of the human race … is our singular ability to make choices … we humans face one choice after another for our entire lives.”

He goes on to say that “feeling right” and “being right” are not the same thing, which is ultimately the problem. Just when you feel confident in your decision that is exactly the time you would be “wise to re-evaluate your choice”.
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