Li Ning is a Chinese sportswear company founded by Li Ning, who is the company’s chairman and is known in China as the “Prince of Gymnastics” for winning six medals at the 1984 Summer Olympics. Li-Ning’s popularity surged in 2018 after it became the first Chinese sportswear maker to participate in New York Fashion Week, and as younger consumers warmed to the brand's patriotic designs. Besides its core brand, Li Ning also makes and sells products under the Double Happiness (table tennis), AIGLE (outdoor) and Kason (badminton) brands.