New | China’s Oppo trumps Samsung with world’s best-selling Android smartphone in first quarter
Oppo shipped 8.9 million R9s smartphones in the first quarter, squeezing among the world’s five most popular models, according to Strategy Analytics.
The rapid ascent of Chinese electronics company Oppo in the global mobile phone market continued in the first quarter as its new flagship device, the R9s, became the world’s best-selling Android smartphone, according to Strategy Analytics.
That made Oppo the first Chinese smartphone brand to have a device ranked among the top-five most popular models in the world, Strategy Analytics executive director Neil Mawston told the South China Morning Post.
“Oppo is growing fast and rising up the ranks,” Mawston said. “Oppo’s R9s shipped 8.9 million units for third place worldwide in the first quarter.”
That represented a 2.5 per cent share of the 353.3 million total smartphones shipped globally in the quarter, according to Strategy Analytics.
Mawston pointed out that Oppo’s previous flagship 4G model, the R9, was the world’s sixth best-selling smartphone in the second quarter of last year.
The mid-range R9s, which was launched in October with a 2,799 yuan (US$405) price tag, has a 5.5-inch touch screen, 16-megapixel cameras in the front and back, and an overall design that resembles Apple’s iPhone.