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Alibaba’s cloud services unit jumps on NFT bandwagon amid a global market downturn for these digital assets

  • Alibaba Cloud’s NFT-related services include web hosting, digital marketing and content delivery
  • That followed its recent introduction of metaverse -related offerings, including data analytics, artificial intelligence and blockchain-as-a-service

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Alibaba Cloud’s foray into NFT-related services has come amid a global sales downturn for these digital collectible assets. Photo and illustration: Shutterstock
E-commerce giant Alibaba Group Holding’s cloud computing unit has launched a new range of services outside mainland China for non-fungible token (NFT) platforms, even as global sales of these digital collectible assets have been on a downward trend.
Alibaba Cloud services being offered for this market segment include web hosting, digital marketing and content delivery, according to a statement the company posted on Twitter on Wednesday. Alibaba is the owner of the South China Morning Post.
That followed the company’s recent introduction of metaverse-related offerings, which include rendering 3D content remotely as well as data analytics, artificial intelligence and blockchain-as-a-service (BaaS) products.

Both the NFT and metaverse sets of services are now listed on Alibaba Cloud’s international website, according to an Alibaba spokeswoman. She said BaaS is not included in the NFT-related services.

Alibaba Cloud, a subsidiary of e-commerce giant Alibaba Group Holding, is the leading provider of cloud infrastructure services in mainland China. Its services are available in 25 regions around the world. Photo: Bien Perez
Alibaba Cloud, a subsidiary of e-commerce giant Alibaba Group Holding, is the leading provider of cloud infrastructure services in mainland China. Its services are available in 25 regions around the world. Photo: Bien Perez

Cloud computing services enable companies to buy, sell, lease or distribute a range of software and other digital resources as an on-demand service over the internet, just like electricity from a power grid. These resources are managed inside data centres.

Alibaba Cloud’s new services reflect its effort to engage new market segments and industries, as competition intensifies on the mainland and overseas.

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