Meituan quietly revives its stand-alone ride-hailing app as Didi Chuxing faces regulatory storm
- First launched in 2017, Meituan removed its ride-hailing app from China’s app stores in 2019
- Some regulators now see the Didi listing as a deliberate act of deceit
Upon opening for the first time, Meituan’s ride-hailing app takes a subtle jab at Didi with its privacy policy that states the platform does not transfer user data to unauthorised third parties or use it for unauthorised purposes. The Cyberspace Administration of China cited improper collection and usage of information when it ordered Didi off app stores.
In addition, Meituan’s app is turning into an “everyone but Didi” platform that includes its own fleet of drivers as well as those from other platforms like Shouqi Limousine & Chauffeur as well as Caocao Chuxing.
Beijing’s crackdown on Didi has offered competitors – long jostling for the remaining 10 per cent of the ride-hailing market – an opportunity to catch up as Didi’s main points of entry, app stores and mini apps on WeChat and Alipay, are now closed off.
The regulatory storm is now translating into the largest crisis for the nine-year-old Beijing-based company.
Didi had 493 million annual active users for the 12 months ended in March, around 377 million of them in China. The company also recorded 41 million transactions on a daily basis during the period. In the first quarter, Didi had 156 million average monthly active users.
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Existing passengers and drivers who have already downloaded Didi are still able to use its services, and Didi has said it is cooperating with regulators to check security loopholes and to take corrective measures.
For some Chinese users, however, Meituan is already part of their daily life.
Viola Du, a 28-year-old Shanghai resident, said that she has been using Meituan ride-hailing app as a backup even before Didi’s punishment from Beijing.
“During rush hour, I always have to wait a long time before I can get a ride on Didi. Meituan is my backup during these times,” Du said. “Didi isn’t essential for me.
Additional reporting by Jane Zhang