bodyType

customContents

entityId

printArticlePageQuery

filter

article

body

urlAlias

articleSectionsContent

articleSeoArticle

articleSourceHeaderArticle

contentSchemaRenderContent

contentSubHeadlineContent

contentHeadlineContent

mainImagePrintArticleArticle

authorBlockPrintArticleArticle

contentSponsorTagContent

articlePianoPaywallContent

scmpYoutubeContent

hooksTrackPageViewArticle

query printArticlePageQuery(
  $entityId: String!
  $customContents: [CustomContentInput]
  $bodyType: BodyFormatTypeEnum
) {
  article(filter: {entityId: $entityId}) {
    entityId
    body(customContents: $customContents, type: $bodyType) {
      json
    }
    urlAlias
    ...articleSectionsContent
    ...articleSeoArticle_3o8td4
    ...articleSourceHeaderArticle
    ...contentSchemaRenderContent
    ...contentSubHeadlineContent
    ...contentHeadlineContent
    ...mainImagePrintArticleArticle
    ...authorBlockPrintArticleArticle
    ...contentSponsorTagContent
    ...articlePianoPaywallContent
    ...scmpYoutubeContent
    ...hooksTrackPageViewArticle
    id
  }
}

fragment articlePianoPaywallContent on Content {
  __isContent: __typename
  ...hooksPaywallPromiseContent
}

fragment articleSectionsContent on Content {
  __isContent: __typename
  sections {
    value {
      ...helpersCheckIfNewsSectionInFirstIndexSection
      ...entityLink
      name
      id
    }
  }
}

fragment articleSeoArticle_3o8td4 on Article {
  ...hooksArticleSeoArticle
  ...helpersCheckIsPostiesArticle
  ...helpersGetArticleTypeArticle
  entityId
  publishedDate
  updatedDate
  summary {
    text
  }
  subHeadline {
    text
  }
  body(customContents: $customContents, type: $bodyType) {
    text
  }
  keywords
  sections {
    value {
      name
      id
    }
  }
  topics {
    name
    entityId
    id
  }
  urlAlias
  authors {
    name
    id
  }
  images {
    style(filter: {style: "768x768"}) {
      url
    }
  }
  readingTime
}

fragment articleSourceHeaderArticle on Article {
  urlAlias
  ...entityLink
}

fragment authorBlockPrintArticleArticle on Article {
  ...defaultArticleDateContent
  ...authorNamesArticle
}

fragment authorNameAuthor on Author {
  ...entityLink
  name
  entityUuid
}

fragment authorNamesArticle on Article {
  authorLocations
  authors {
    entityId
    location
    ...authorNameAuthor
    id
  }
}

fragment blockquoteQuoteContent on Content {
  __isContent: __typename
  ...contentShareWidgetContent
}

fragment checkersCheckContentContainsStarlingImageContent on Content {
  __isContent: __typename
  topics {
    entityId
    id
  }
}

fragment contentHeadlineContent on Content {
  __isContent: __typename
  headline
  socialHeadline
  ...contentHeadlineTagContent
  ...helpersUseContentSponsorContent
}

fragment contentHeadlineTagContent on Content {
  __isContent: __typename
  ...hooksContentHeadlineTagContent
}

fragment contentNewsletterWidgetContent on Content {
  __isContent: __typename
  topics {
    relatedNewsletters {
      ...helpersMassageToNewsletterItemNewsletter
      id
    }
    id
  }
  sections {
    value {
      relatedNewsletters {
        ...helpersMassageToNewsletterItemNewsletter
        id
      }
      id
    }
  }
  ... on Article {
    relatedNewsletters {
      ...helpersMassageToNewsletterItemNewsletter
      id
    }
  }
}

fragment contentSchemaRenderContent on Content {
  __isContent: __typename
  ...blockquoteQuoteContent
  ...imageContent
  ...inlineWidgetContent
  ...photoGalleryWidgetContent
  ...scmpYoutubeContent
}

fragment contentShareWidgetContent on Content {
  __isContent: __typename
  entityId
  urlAlias
  shortUrl
  socialHeadline
  headline
}

fragment contentSponsorTagContent on Content {
  __isContent: __typename
  ...helpersUseContentSponsorContent
}

fragment contentSubHeadlineContent on Content {
  __isContent: __typename
  subHeadline {
    json
  }
  summary {
    json
  }
  ...contentSchemaRenderContent
}

fragment defaultArticleDateContent on Content {
  __isContent: __typename
  ...hooksArticleDateUtilsContent
}

fragment entityLink on BaseWithApplicationAndUrlAlias {
  __isBaseWithApplicationAndUrlAlias: __typename
  __typename
  entityId
  entityUuid
  urlAlias
  urlRedirect {
    toUrl
    id
  }
  application {
    entityId
    id
  }
  ... on Section {
    fullSectionPath {
      entityId
      id
    }
    parentSection
  }
  ...helpersAppBarVariantBase
  ...helpersApplicationBase
  ...helpersCheckIsPlusArticle
  ...helpersStyleSectionContent
}

fragment helpersAppBarVariantBase on BaseWithApplicationAndUrlAlias {
  __isBaseWithApplicationAndUrlAlias: __typename
  ...helpersCheckIsLiveArticle
  ...helpersCheckIsPlusPage
  ...helpersCheckIsPostiesArticle
  ...helpersCheckIsPostiesPage
  ...helpersCheckIsPostMagazineArticle
  ...helpersCheckIsStyleArticle
  ...helpersSectionContent
  ...helpersStyleSectionContent
}

fragment helpersApplicationBase on BaseWithApplicationAndUrlAlias {
  __isBaseWithApplicationAndUrlAlias: __typename
  ...helpersCheckIsPostiesArticle
  ...helpersCheckIsPostiesPage
  ...helpersCheckIsPlusPage
}

fragment helpersCheckIfNewsSectionInFirstIndexSection on Section {
  name
}

fragment helpersCheckIsAmpEnabledArticle on Article {
  entityId
  types {
    value {
      entityId
      id
    }
  }
  sections {
    value {
      entityId
      id
    }
  }
  disableOffPlatformContent
  sponsorType
  published
  ...helpersCheckIsPlusArticle
  ...helpersCheckIsPostiesArticle
}

fragment helpersCheckIsLiveArticle on Article {
  flattenTypeIds
  liveArticle {
    status
    id
  }
}

fragment helpersCheckIsMainTopicContent on Content {
  __isContent: __typename
  topics {
    entityId
    id
  }
}

fragment helpersCheckIsPlusArticle on Content {
  __isContent: __typename
  ... on Article {
    paywallTypes {
      entityUuid
      id
    }
  }
}

fragment helpersCheckIsPlusPage on Page {
  urlAlias
}

fragment helpersCheckIsPostMagazineArticle on Article {
  sections {
    value {
      entityId
      id
    }
  }
}

fragment helpersCheckIsPostiesArticle on Article {
  sections {
    value {
      entityId
      id
    }
  }
}

fragment helpersCheckIsPostiesPage on Page {
  urlAlias
}

fragment helpersCheckIsStyleArticle on Content {
  __isContent: __typename
  sections {
    value {
      entityId
      id
    }
  }
}

fragment helpersGetArticleTypeArticle on Content {
  __isContent: __typename
  ... on Article {
    types {
      value {
        entityId
        id
      }
    }
  }
}

fragment helpersMassageToNewsletterItemNewsletter on Newsletter {
  entityId
  name
  alternativeName
  description {
    text
  }
  summary {
    text
  }
  homepageDescription {
    text
  }
}

fragment helpersSanitizeArticleTypeEntityIdsArticle on Article {
  types {
    value {
      entityId
      id
    }
  }
}

fragment helpersSanitizeAuthorTypesArticle on Article {
  authors {
    types
    id
  }
}

fragment helpersSanitizedAuthorEntityIdsArticle on Article {
  authors {
    entityId
    id
  }
}

fragment helpersSectionContent on Section {
  fullSectionPath {
    entityId
    id
  }
}

fragment helpersStyleSectionContent on Section {
  fullSectionPath {
    entityId
    id
  }
}

fragment helpersUseContentSponsorContent on Content {
  __isContent: __typename
  topics {
    entityId
    sponsor {
      ...sponsorTagSponsor
      name
      type
      id
    }
    id
  }
  ... on Article {
    sponsorType
  }
  ...helpersCheckIsMainTopicContent
}

fragment hooksArticleDateUtilsContent on Content {
  __isContent: __typename
  createdDate
  publishedDate
  updatedDate
}

fragment hooksArticleSeoArticle on Article {
  ...helpersCheckIsPostiesArticle
  ...helpersCheckIsPostMagazineArticle
  ...helpersCheckIsStyleArticle
  ...hooksContentHeadlineTagContent
  ...helpersCheckIsAmpEnabledArticle
  entityId
  headline
  socialHeadline
  types {
    value {
      entityId
      id
    }
  }
  authors {
    entityId
    id
  }
  images {
    generic_og: style(filter: {style: "og_image_scmp_generic"}) {
      url
    }
    styles(filter: {styles: ["og_image_posties_article", "og_postmag", "og_image_style", "og_image_scmp_analysis", "og_image_scmp_explainer", "og_image_scmp_editorial", "og_image_scmp_fact_check", "og_image_scmp_debate", "og_image_scmp_live", "og_image_scmp_obituary", "og_image_scmp_opinion", "og_image_scmp_review", "og_image_scmp_series", "og_image_scmp_generic"]}) {
      url
      style
    }
    type
  }
  urlAlias
}

fragment hooksContentHeadlineTagContent on Content {
  __isContent: __typename
  __typename
  ... on Article {
    types {
      value {
        name
        entityId
        description {
          text
        }
        id
      }
    }
    ...helpersCheckIsStyleArticle
  }
  flag
  sections {
    value {
      name
      id
    }
  }
  ...hooksContentHelperContent
}

fragment hooksContentHelperContent on Content {
  __isContent: __typename
  ...helpersSanitizeArticleTypeEntityIdsArticle
  ...helpersSanitizeAuthorTypesArticle
  ...helpersSanitizedAuthorEntityIdsArticle
  flag
}

fragment hooksPaywallPromiseContent on Content {
  __isContent: __typename
  entityId
  ...helpersCheckIsPostiesArticle
}

fragment hooksTrackPageViewArticle on Article {
  entityId
  publishedDate
  headline
  sections {
    value {
      name
      id
    }
  }
  urlAlias
  authors {
    name
    id
  }
  entityUuid
}

fragment imageContent on Content {
  __isContent: __typename
  headline
  ...checkersCheckContentContainsStarlingImageContent
}

fragment inlineWidgetContent on Content {
  __isContent: __typename
  ...contentNewsletterWidgetContent
}

fragment mainImagePrintArticleArticle on Article {
  images {
    title
    url
    isSlideshow
    size_652x446: style(filter: {style: "652x446"}) {
      url
    }
  }
}

fragment photoGalleryDialogContent on Content {
  __isContent: __typename
  __typename
  ...contentShareWidgetContent
}

fragment photoGalleryWidgetContent on Content {
  __isContent: __typename
  ...photoGalleryDialogContent
}

fragment scmpYoutubeContent on Content {
  __isContent: __typename
  entityId
  urlAlias
  publishedDate
}

fragment sponsorTagSponsor on Sponsor {
  name
  type
  images {
    url
  }
}


sections

types

disableOffPlatformContent

sponsorType

published

headline

socialHeadline

authors

images

publishedDate

updatedDate

summary

subHeadline

keywords

topics

readingTime

authorLocations

entityUuid

September Grace Mahino

Energy healing. Exorcism. Psychedelics. Cold therapy. Psychic mediums. Orgasms.
Netflix’s new series the goop lab with Gwyneth Paltrow promises to deliver all of these, with the trailer presenting a montage of folks trying out wellness ideas that “may seem out there or too scary”. It’s par for the course when it comes to Paltrow and her “conversation-changing” brand goop. In a seemingly self-referential jab at the company’s controversial reputation, the Oscar-winning actress even quips in the video: “What the f*ck are you doing to people?”


Twelve years since it debuted with a newsletter featuring recipes for banana nut muffin and turkey ragú, goop is now an editorial and e-commerce platform valued at US$250 million. With the goop lab, it will have an ever-wider reach. To fans, this is good news.
Did Netflix just make history with 24 Oscar nominations?
To mild sceptics, it’s another source of funny, if out-of-touch material. To long-time critics, it means exposing more people to goop’s brand of pseudoscience – a dangerous thing, given the following controversial wellness trends that goop has sparked and the trouble they caused.












View this post on Instagram



















New Year’s Eve is a choose-your-own-adventure occasion. (Sometimes you may think you’ll be in bed before the ball drops, and the adventure chooses you.) So whether you’re out all night, in a taxi at 12:05 a.m., or fast asleep before 2020, we have NYE Looks That Last All Night (or as Long as You Want Them To).
A post shared by goop (@goop) on Dec 24, 2019 at 3:58pm PST



‘Leanest liveable weight’ debacle
A 2018 goop interview with Traci Mann, a professor of social and health psychology at the University of Minnesota, came under fire for its underhanded promotion of thinness by introducing the phrase “leanest liveable weight,” which is “the weight at the low end of your ‘set range’, [the] genetically determined range of weight that your body generally keeps you in, despite your efforts to escape it”.
Mann admitted there’s no scientific formula for defining a person’s set weight range, but went on to promote her book Secrets From the Eating Lab where she outlines 12 strategies to help readers reach and maintain their leanest liveable weight.
9 wellness trends to try in 2020
This raised red flags for nutritionists and doctors. While the goop feature was titled “Busting Diet Myths”, the words “leanest” and “liveable” confuse the message. “For example, the idea is that I can be 140 pounds [63.5kg] or 160 pounds and be perfectly healthy, but I should really aim to be 140 pounds, even though I’m just as healthy at 160 pounds … So skinnier is better, right?” registered dietitian Abby Langer wrote on her blog. “The fact that this person says that bodies can be healthy at any size but then appears to glorify thinness is a f*cktangle of messaging that’s incredibly confusing and feels backhanded and disingenuous.”

Deadly bee-sting therapy
Paltrow sang praises about apitherapy or bee-sting therapy to The New York Times in 2016. “People use it to get rid of inflammation and scarring. It’s actually pretty incredible if you research it. But, man, it’s painful.” She echoed the same sentiment on goop in a now-deleted post, saying that she was “given ‘bee-venom therapy’ for an old injury and it disappeared”.
Two years later, a report in the Journal of Investigational Allergology and Clinical Immunology (JIACI) cited the case of a 55-year-old Spanish woman’s death after undergoing bee-sting therapy. The unnamed patient had been undergoing monthly live bee acupuncture treatments for two years before suddenly developing severe allergic reaction, which resulted in multiple organ failure. There are anecdotal reports on apitherapy’s benefits, but the JIACI report came with a warning about the “limited and scarce” published evidence of its efficacy and safety. Media reports on the case all noted how Paltrow and goop have promoted treatment.

Vaginal jade eggs 
Goop’s now-deleted 2017 Q&A post with “beauty guru/healer/inspiration/friend” Shiva Rose caused a stir with its recommendation for women to insert jade eggs into their vagina “to increase vaginal muscle tone, hormonal balance and feminine energy in general”. The website even started selling its own jade egg for US$66 a pop.
Love The Crown? 5 British palaces, castles and estates to visit
Long-time goop critic, gynaecologist and author Dr Jen Gunter, immediately pushed back against this trend in her blog, citing the risk of women developing bacterial vaginosis and even toxic shock syndrome because of jade’s porosity. Watchdog group Truth in Advertising also cited the jade eggs in their complaint against goop for making unsubstantiated claims in more than 50 instances about its products, which led to a consumer protection lawsuit filed by state prosecutors representing 10 California counties. Goop settled the lawsuit in 2018 by agreeing to pay US$145,000, refunding customers who had bought the products, and removing claims of their efficacy from the website.
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Is Netflix’s the goop lab with Gwyneth Paltrow just more wacky pseudoscience and junk vagina wellness? 3 red flags from the past that say, probably

Actress Gwyneth Paltrow’s ‘conversation-changing’ brand goop has entered unchartered territory with Netflix’s new series, the goop lab. Photo: Reuters

A beekeeper arranges a honeycomb at the community of Chengue, municipality of Ovejas, some 1,000 kms north of Bogota, Colombia, on August 29, 2019. - Life returns to the dusty and hot town of Chengue 18 years after ultra-right squads entered at night and, armed with machetes and stones, killed 27 peasants who said they had collaborated with leftist guerrillas. (Photo by JUAN BARRETO / AFP)

Jade egg from Goop

Magazines

Style

News & Trends

Beauty

Wellness

Lifestyle

Leisure

Goop’s editorial and e-commerce platform is valued at US$250 million barely 12 years after starting off as a newsletter featuring recipes for banana nut muffin and turkey ragú


Fashion

Fame and celebrity

Social media

Gwyneth Paltrow