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Burberry’s TB monogram mania

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Gigi Hadid portrays the boy, the gentleman, the girl and the lady in the Burberry Monogram collection campaign. © Courtesy of Burberry / Nick Knight

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Get on board with the monogram trend in Burberry’s first-ever Monogram collection that debuted recently with a campaign fronted by supermodel Gigi Hadid.

Interlocking TB

The cool interlocking TB lettering and throwback-but-new monogram print is the brainchild of Burberry chief creative officer Riccardo Tisci who discovered a selection of 20th-century Thomas Burberry logo motifs in the house’s archive. Together with the British art director and graphic designer Peter Saville, they came up with the contemporary interpretation of the Burberry’s name and heritage unveiled in August 2018.

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Gigi Hadid’s girl look. © Courtesy of Burberry / Nick Knight
Gigi Hadid’s girl look. © Courtesy of Burberry / Nick Knight

The four faces of Burberry

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