Strong investment strategy yields broader horizons for G.K. Goh
Since the global financial recession of 2008, increased volatility of the foreign exchange (FX) and money markets has emphasised the need for brokers with excellent records in risk management. Singapore-based G.K. Goh Financial Services (GKGFS), a leveraged foreign exchange brokerage firm with one of the largest volume of transactions in Asia outside Japan valued at US$630 billion as of 2013, is one such company. It continues to achieve client satisfaction through an active diversification strategy that yields optimal returns with minimal risks.
Since the global financial recession of 2008, increased volatility of the foreign exchange (FX) and money markets has emphasised the need for brokers with excellent records in risk management. Singapore-based G.K. Goh Financial Services (GKGFS), a leveraged foreign exchange brokerage firm with one of the largest volume of transactions in Asia outside Japan valued at US$630 billion as of 2013, is one such company. It continues to achieve client satisfaction through an active diversification strategy that yields optimal returns with minimal risks.
Founded in 1998 as a subsidiary of G.K. Goh Holdings, GKGFS offers cost-effective investment options such as brokerage in leveraged foreign exchange and leveraged precious metals trading. It also provides brokerage services in most exchange traded derivative markets worldwide. The firm made a strategic decision last year to diversify from FX into precious metals and seek customers in Hong Kong and other parts of Asia instead of Japan, where it derived 90 per cent of its business in 2013.
"In business, profitability isn't the only consideration - there's always the risk factor," says Chia Chong Ngee, executive director and CEO. "We reduced our risk by limiting the overnight exposure of individual customers and by diversifying our product mix. In 2015, we had less trading volume, but made more money."
To mark its successful strategy, 65 per cent of the company's business volume as of June this year comes from non-Japanese sources as opposed to 15 per cent in the same period last year.
Upholding the honest business practices of its 85-year-old founder, Goh Geok Khim, GKGFS is committed to protecting the interests of its customers. An example is the Swiss National Bank saga in January, where GKGFS stood by all its customers' traded prices. The firm does not take proprietary trading positions against clients, unlike some other brokerage firms.
Aspiring to replicate its success in Hong Kong, where it maintains synergistic partnerships with local brokers and consultants, GKGFS looks towards forging relationships with potential partners and clients to create financial solutions.
"One of our keys to success is that we are a nimble organisation - by virtue of our small size, we can quickly adapt to business opportunities and challenges," Chia says. "Doing business in Asia involves forming good relationships with like-minded people who have the right connections, and we are fortunate that our Hong Kong contacts see us as partners. If you adapt to that mindset and provide excellent service, your partners will reciprocate and there will be more business - a very important factor moving forward."
G.K. Goh Financial Services: http://www.gkgoh.com