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My Hong Kong | Tours of glamorous Hong Kong homes the perfect escapist fantasy to boost an embattled sector

  • There’s a reason city residents love hanging out at Ikea – it’s a dream world compared to their own cramped living quarters
  • Offering a peek inside expansive and opulent homes could give struggling tour operators a new stream of local revenue

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Would you pay for a tour of a posh Hong Kong flat? Columnist Louisa Tam thinks the idea could be more popular than you realise. Photo: Martin Chan

Thank goodness 2020 is almost over; it’s a year that has been painfully etched in our collective memory, but also one we all want to forget.

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For a start, the world has been forced to come to a near standstill due to limited human and business activities.

As a result, Hong Kong, like everywhere else, has seen many businesses closing down. Even international brands have packed up and left the city after deciding to scale down global operations amid the Covid-19 pandemic.
Major industries like airlines and the tourism sector have also been pushed to the brink of near collapse. Cathay Pacific recently slashed its workforce by about a quarter and axed its regional subsidiary Cathay Dragon in a bid to weather the unrelenting pandemic storm.
If you lived in a cramped Hong Kong apartment, you might want to hang out in Ikea as well. Photo: Facebook
If you lived in a cramped Hong Kong apartment, you might want to hang out in Ikea as well. Photo: Facebook
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Meanwhile, just as local tour operators began to breathe a small sigh of relief, more bad news within the industry reared its ugly head.

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