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South China Morning Post joins the Trust Project to promote transparency and credibility in journalism

  • It is the first Asian news organisation to join the global network of major media platforms
  • The Post believes a commitment to transparency is foundational to journalistic excellence, CEO Gary Liu says

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The South China Morning Post is the first Asian news organisation to join the Trust Project. Photo: Edmond So

The South China Morning Post has become the first Asian news organisation to join the Trust Project, a global network of major media outlets working to develop transparency standards to help the public assess the credibility of journalism.

Worldwide, 32 media outlets including the BBC, The Washington Post and The Economist are part of the project, along with external partners such as search engines Google and Bing, and social network Facebook, which use the standards of the project to display quality reporting.

“The South China Morning Post believes a commitment to transparency is foundational to journalistic excellence, which is why today we are pleased to join the Trust Project,” Post CEO Gary Liu said.

“This is just the latest step in our drive to earn our readers’ trust through transparent practices, and we hope that other news organisations in the region will join us in implementing clear policies to bolster the freedom of the press.”

The Post has implemented transparent newsroom policies that adhere to the consortium’s trust indicators. Photo: Martin Chan
The Post has implemented transparent newsroom policies that adhere to the consortium’s trust indicators. Photo: Martin Chan

Approved news sites with the Trust Project display “trust indicators” – a set of digital standards showing the organisations’ ethics and the measures they adopt for fairness and accuracy, a journalist’s background and the information behind a news story. The indicators help readers make informed decisions about what to read and share.

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