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Christmas in China – from Azeroth to zero interest in the festive season

  • Not everybody is interested in whether Santa is coming to town – especially if it means buying a present for someone at work

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Shops in Beijing are decked out in festive decorations. Photo: AP
Phoebe Zhangin Shenzhen

Christmas is always celebrated in Azeroth. A decorated tree sits at the centre of the city, carols are sung, people dress up, and elves assign holiday-related tasks such as throwing a snowball or saving a reindeer.

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Beijing-based producer Sophia Chen, 32, has never missed a Christmas celebration in Azeroth, the major city in the popular game World of Warcraft. The annual holiday in the game, called the Feast of Winter Veil, is always popular among players. During the festival, points earned finishing the tasks can be exchanged for virtual accessories for their character.

For Chen, the Christmas trees are “nice” but the prime concern is points – not sentiment.

“For long-time players like me, it’s a priority to earn holiday points and exchange game accessories,” she said.

Chen isn’t the only one immune to Christmas celebrations in China.

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