‘Grounds for divorce’? Justin and Hailey Bieber’s fashion at her Rhode x Krispy Kreme collab launch sparked an internet uproar, with the model in a sleek dress and the singer … in sweats and a hoodie

Aug 30 , 2023

Pop star Justin Bieber and his model-influencer wife Hailey Bieber got papped in New York City on August 28, wearing contrasting outfits. Photo: Getty Images

Pop star Justin Bieber and his model-influencer wife Hailey Bieber wore contrasting looks at her skincare brand Rhode’s launch of its new lip product in collaboration with doughnut chain Krispy Kreme

The internet exploded after seeing the photos of Hailey in a form-fitting red dress and heels, and Justin in yellow Crocs, sparking comparisons to Sims characters and even grounds for divorce jokes

The internet is aggressively divided over pictures and videos taken of Hailey Bieber and husband Justin Bieber at the launch of her skincare brand Rhode’s new lip product in collaboration with Krispy Kreme.

Everyone has locked in on the couple’s diametrically opposed outfits arriving at a NYC store location: Hailey wore a sleek red minidress and heels while Justin looked more like he was still slumped on the sofa at home, sporting a grey sweatshirt-shorts combo and yellow Crocs.

Justin Bieber and his model-influencer wife Hailey Bieber stepping into a Krispy Kreme store in New York City. Photo: Getty Images

“I’d be so angry if I was giving the girls my best look of the year and here come my husband,” one X (formerly Twitter) user @siyyaninaason wrote on Monday, amassing over 200,000 likes.

Critics have panned Justin’s lackadaisical appearance as a sign that he did not make much of an effort to celebrate his wife’s big day. On the flip side, users also argued Justin’s low-key apparel was actually a ploy to draw less attention to himself and cede the spotlight to Hailey – an LA “It” girl who’s used to nailing her ‘fits.

Some supporters also praised Hailey for supposedly letting Justin be his “authentic self” by dressing like this. Others didn’t pick a side but simply marvelled at the fact that a couple could dress so differently but still look great.

Many X users cracked jokes about Justin’s outfit and the juxtaposition of the couple’s attire. One person said they looked like masculine and feminine Sim characters, while another user quipped that Justin always looks like he’s wearing the casual outfit of someone “help[ing] his mum bring groceries in from the car”.

Other accounts jokingly suggested that Hailey should divorce her husband because of his fashion choices: “Every picture I see of them together ends up being grounds for divorce,” user @Tea_witdre wrote.

But Justin’s look was also not the only one scrutinised this week.