E-commerce brands Vestiaire Collective, Sponge, Kotur and Bydeau prove on-demand model works in Hong Kong
On-demand online presence helps firms stay lean and flexible, avoid inventory wastage and save on overheads caused by city’s sky-high property prices
With high property prices in Hong Kong – which show no sign of decreasing – and with landlords increasing rents as soon as they see how profitable your company is, businesses are starting to move away from the traditional way of selling products and services in a store.
Instead, they are looking towards delivering these products and services to you online.
Imagine being able to curtail expensive overhead costs such as rent, renovations, supplies and large inventory – and how much money that would save a business that is just starting out, as well as in the long run?
I started my own on-demand and on-location beauty company, Sponge, after realising upon moving from New York to Hong Kong that paying high rent for a salon or spa space in the city puts you 100 steps behind before you’ve even started.
Instead, Sponge conveniently sends beauty professionals to your home or another location of your choice at the click of a button.
Appointments are listed, booked and paid for online.
It seems I’m not the only one to have realised that this is the way forward.