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Luxury

The Webster founder Laure Heriard Dubreuil brings Miami fever to Asia

STORYVivian Chen
Laure Heriard Dubreuil, founder of The Webster.
Laure Heriard Dubreuil, founder of The Webster.
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The Webster unveils pop-up store at Lane Crawford, and we talk to Dubreuil about trends and travel

Born in France, having studied in China and now based in the United States, Laure Heriard Dubreuil’s globe-trotting experiences have given her a unique perspective on fashion. Having worked with top fashion brands the likes of Balenciaga and Saint Laurent, Dubreuil opened her own multibrand luxury boutique called The Webster in Miami. She has since expanded the boutique to Bal Harbour, Florida, Houston, Texas and Costa Mesa, California. The fashionista was in town to unveil The Webster’s pop-up store at Lane Crawford. We caught up with Dubreuil to talk about her inspiration, the latest trends and what to pack for the next holiday!

 

Lane Crawford Collaboration

I feel right at home in Hong Kong. The collaboration with Lane Crawford feels very organic. For me, it’s all parts of myself because of my love of Chinese culture and also Miami vibes. I think the warmth of people and the warmth of the weather are extremely similar.

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The Webster collaborates with Lane Crawford
The Webster collaborates with Lane Crawford

Flamingo Invasion

Flamingo for me is really the symbol of Miami. Michael Roberts designed our own flamingo and I’ve been using it as the mascot for our store since. We asked designers to give their own take on the flamingo, whether in a colour or a new print. Both Saloni and FRS did their own flamingo prints for the collection.

Laure Heriard Dubreuil, founder of The Webster
Laure Heriard Dubreuil, founder of The Webster

Moving to Miami

I opened the permanent location for The Webster in 2009. I was working for Saint Laurent and the job brought me to New York. I spent a weekend in Miami during Art Basel. I fell in love with the city. It was amazing, the sunshine and the Caribbean art deco. But I had nothing to wear because I only had winter clothes when I was living in New York. And it was then that I decided I should open my own fashion boutique. I moved to Miami with my little suitcase without knowing anyone. And the rest is history.

Laure Heriard Dubreuil, founder of The Webster.
Laure Heriard Dubreuil, founder of The Webster.
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