7 of Donald Trump’s most bizarre businesses and products ever: from his limited edition Never Surrender sneakers to making millions from his mugshot merch featuring the 2024 MAGA logo

Mar 18 , 2024

Former US president Donald Trump may be far from politically correct, but he sure knows how to peddle interesting products. Photo: Reuters

It can be hard to tell when Trump is being serious or not, as his products and campaigns often seem like a parody … and he hasn’t slowed down even during the 2024 US presidential campaign

He’s got a new line of sneakers and mugshot merch, while his past failed ventures include casinos, a steak brand, a university, an airline, and tea blends named after some of his favourite places

Say what you want about Donald Trump: the man isn’t afraid to try new things and slap his name on products, especially if he can make a quick buck in the process.

Considering that he went from businessman to reality star to the president of the US, it’s no wonder he’s not afraid to dive into various ventures, even if some – or many – of them end up flopping.

Supporters of former US president and 2024 presidential hopeful Donald Trump wait for him to speak at a “Get Out the Vote” rally in Rome, Georgia, on March 9, wearing pro-Trump pins. Photo: AFP

Now that he’s trying to get back into the White House, you’d think he has his hands full with politics. But, no, Trump is still hustling and releasing products, some more bizarre than others.

Here are seven of the most outrageous products, properties and business endeavours Trump has dabbled in over the years.

1. The Never Surrender sneakers

Republican presidential candidate and former president Donald Trump introduced his new line of signature shoes at Sneaker Con at the Philadelphia Convention Centre on February 17. Photo: AFP

Just last month, Trump surprised the internet when he dropped a gaudy range of Never Surrender high-tops. Selling for US$399, the limited edition run of 1,000 “collector item” shoes sold out in a matter of hours. With their stand-out gold colour and large “T” notif, the kicks are certainly eye-catching.

“Bold, gold and tough, just like president Trump,” the website reads.

2. His mugshot products

T-shirts and hats with an image depicting the mugshot of former US president Donald Trump are pictured after being printed at the Y-Que printing store in Los Angeles, California, in August 2023. Photo: Reuters