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K-pop idol IU’s choice of arm candy? Gucci classics: 4 of her most coveted bags, from the equestrian-inspired Horsebit 1955 and Bamboo 1947 to the Sylvie 1969 and Jackie 1961, named for Jackie Kennedy

Hailed as the nation’s little sister, Korean idol IU continues to make splashes in the entertainment and fashion worlds, with her impressive Gucci bag collection. Photo: @dlwlrma/Instagram

South Korean singer and actress IU, born Lee Ji-eun, is hailed in her home country as the “nation’s little sister” and continues to make headlines to this day.

At the start of the year, she and actor Lee Jong-suk were named Dispatch’s New Year Couple for 2023, as the two were revealed to be in a relationship after years of friendship.

IU is a big fan of Gucci and is also the brand’s Korean ambassador. Photo: @gucci/Instagram

Recently, the 29-year-old star also made fashion news for fronting Gucci’s campaigns as one of the house’s global ambassadors, per Soompi, after having signed with them back in 2020.

She’s featured the brand in many of her music videos too, from “Blueming” in 2019 to “Celebrity” in 2021, and wore a stunning Gucci green sage tulle crew neck gown at the Cannes Film Festival last year.
Lee Ji-eun aka IU is a South Korean actress and singer. Photo: @gucci/Instagram

The multitalented idol remains a formidable force in both the entertainment and fashion world. And while IU can definitely rock colourful and over-the-top looks from the brand, she also gravitates back to the classics … as with her bags.

Let’s take a look at her bag collection and the history behind the styles she owns …

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1. The Gucci Horsebit 1955

IU rocks her Gucci Horsebit 1955. Photo: @dlwlrma/Instagram
The Gucci Horsebit 1955, as its name suggests, borrows elements from the equestrian world and incorporates a traditional element distinct to the fashion house: its double ring and bar design.

The vintage style has seen a variety of iterations, many of which are proudly owned and carried by IU. At the Twinsburg fashion show at Milan Fashion Week spring/summer 2023, the idol wore a suit paired with the Horsebit 1955 mini top handle bag in beige and white GG supreme canvas, which retails for US$2,390 on its website.

IU’s Instagram account features a variety of bags from the Horsebit collection. Photo: @dlwlrma/Instagram

Her Instagram updates and airport fashion also offer clues into her Horsebit collection: she also appears to own the mini bag in GG supreme monogram canvas with a brown leather trim that comes with two strap options, the black and butter bucket bag version, the mini bag in black leather with a chain and leather strap, the small top handle bag in black leather, and the shoulder bag in beige canvas, to name just a few.

2. The Gucci Bamboo 1947

The Gucci Bamboo 1947 uses bamboo for its handle. Photo: Gucci

In post-war 1947, when materials such as leather were scarce, the house’s Florentine artisans took a chance on using bamboo for the bag’s handle, states the Gucci website. The bag’s bamboo handle was curved through the use of fire and has since become an emblem of the brand, currently priced at US$4,200.

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IU has a small top handle version of the Gucci Bamboo in white. Photo: @dlwlrma/Instagram

The K-pop star herself carried the small top handle version in white while attending the Gucci Garden Archetypes event last year. In 2021, she was spotted toting an edgy-looking, music-themed version of the Bamboo 1947 when she dropped by the Gucci 100 Collection pop-up store in Seoul.

3. The Gucci Sylvie 1969

The Sylvie 1969 mini bag, made from sage green Plexiglas, drew inspiration from the brand’s archives. Photo: Gucci
Then Gucci creative director Alessandro Michele revived many of Gucci’s revered archives, and one of them is the iconic Sylvie 1969. Sold for US$3,200, per the brand’s website, the style is preferred by fashion fans for its ladylike appeal and chic contour that stays true to the signature Gucci shape from the 60s and 70s, and the distinct gold-tone metal chain that runs vertically across the front of the bag.
IU’s little black version of the Sylvie 1969 exudes the youthful spirit that the new Gucci gang channels. Photo: @dlwlrma/Instagram

IU’s is the mini top handle version in patent black leather, a great LBB (little black bag). A version of Sylvie 1969 even made a cameo in her 2019 drama, Hotel del Luna.

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4. The Gucci Jackie 1961

The Gucci Jackie 1961 is a bag named after Jackie Kennedy. Photo: Gucci
The Jackie 1961 is likewise a blast from the past that’s seen a successful modern revival, and continues to find its way on the arms of the best dressed today. The style maintains its sleek piston hardware and its signature half-moon shape is not to be missed.
IU’s mini Gucci Jackie 1961 in yellow leather. Photo: @dlwlrma/Instagram

One of IU’s recent Instagram posts revealed her covetable mini Gucci Jackie 1961 in yellow leather, a design that definitely matches her cute and sunny personality. She’s been spotted with the medium shoulder bag version of the Jackie 1961 as well, which retails for about US$2,850, per the brand’s website.

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  • IU wore a stunning Gucci crew neck gown at the Cannes Film Festival last year, but her handbag collection is even more impressive, from the Horsebit 1955 to the Jackie 1961, named after Jackie Kennedy
  • The 29-year-old ‘nation’s little sister’ and girlfriend of Lee Jong-suk has been the brand’s Korean ambassador since 2020 – and even wore the Sylvie 1969 in her 2019 K-drama Hotel del Luna