Before Blackpink and Twice was Girls’ Generation … so where are they now? Taeyeon is an award-winning solo artist while Yoona stars in Confidential Assignment 2 with Hyun Bin

Aug 20 , 2021

Girls’ Generation: where are they all now? Photo: LG Electronics

Jessica Jung earned a spot on Forbes’ 30 Under 30 2017 list in Asia with her fashion brand Blanc & Eclare while Hyoyeon went from K-pop idol to DJ, working with (G)I-dle

Seohyun has acted in K-dramas like Private Lives, Tiffany returned home to the US to make music there, and Sunny became a popular variety show MC

Blackpink and Twice might be the queens of K-pop today, but before their reign another girl group paved the way. Girls’ Generation, also called So-nyuh Shi-dae or SNSD in Korean, dominated music charts from 2007 to 2018 under SM Entertainment that, releasing catchy hits like Gee and Oh!

Girls’ Generation’s early years after its debut. Photo: @meke_sound1/Twitter

Although it’s been three years since the band last released a song, its members have remained in the limelight thanks to their solo activities.

So what have they been up to?

Solo music careers

Taeyeon from Girls’ Generation. Photo: @taeyeon_ss/Instagram

Despite no longer performing together as a group, a few members still pursued opportunities in the music industry by starting solo careers.

Among them is former leader Taeyeon, who has released four albums and nine singles, even winning a digital record of the year daesang (main prize) at the Seoul Music Awards.

Her bandmate Tiffany, meanwhile, returned home to the US to start a career there. She released singles such as Over My Skin and Lips on Lips, which won her an award for best solo breakout at the iHeart Radio Music Awards.

DJ Hyo, formerly of Girls’ Generation. Photo: DJ Hyo