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China Love film delves into country’s billion-dollar pre-wedding photo industry

  • Documentary looks at the fantasy photo shoots of couples, including some who married decades ago when only drab clothing was allowed
  • It looks beyond the colourful clothes to consider issues of freedom, status, money and the new ‘China dream’

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A still from China Love, a documentary by Olivia Martin-McGuire.

Pei-Pei and Xuezhong live in Shanghai’s French Concession. They married in 1968 and, as was typical for the time, have just one small black-and-white wedding photo.

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“Pre-wedding photography could never have happened in 1968 because of the Cultural Revolution,” says Xuezhong, referring to the upheaval that took place under Mao Zedong, from 1966 to 1976. “Colourful clothing was not allowed. We had no choice.”

They did choose, however, to create new memories by having the wedding photos of their dreams taken decades later in a modern setting.

Their story is one of five featured in the docu­ment­ary China Love , which explores relationships in contemporary China through the lens of the booming pre-wedding photo industry. It follows couples as they navigate love and family in the lead-up to the most important ritual in Chinese society: marriage.

The documentary debuts in Hong Kong this week, with a special screening on Thursday at the Asia Society, in Admiralty. Attending the screening will be the film’s Australian director, Olivia Martin-McGuire, who spent four years in Shanghai, where a series of photographs taken on the city’s streets developed into a fascination with matters of the heart.

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