Executive burnout: recovery programme, first of its kind in Asia, at rehab and wellness centre in Thailand
- A toolkit for coping with job’s physical and psychological strains is the souvenir to take away from rehab at The Dawn behavioural health centre near Chiang Mai
- Two-week intensive programme includes daily yoga, meditation, massage, group and private therapy sessions, and brain stimulation

Resort holidays are the go-to option for burned-out professionals. For decades Hong Kong executives have been prescribing themselves a week or two of massages and medicinal cocktails as an antidote to stress.
These are usually trips booked on the fly, a quick fix for a nagging problem – and the benefits rarely last longer than the suntan. But what about booking a break that has long-lasting effects, where the souvenir is not a tie-dye sarong, but a better understanding of yourself and a toolkit of strategies for coping with stress?
The last couple of years has seen the launch of a number of executive health packages in the United States. First came Johnson & Johnson’s US$100,000 anti-burnout programme for senior executives in 2017, and then the Mayo Clinic began offering executive health packages.
These are packages that help executives better manage the physical and psychological strains of their jobs. Now, finally, there is one in Asia – the Dawn Medical Rehab and Wellness Centre in Chiang Mai, Thailand, has launched a “Professional Burnout Programme”.