Explainer | What is fawning? The people-pleasing trauma response that isn’t fight, flight or freeze – it’s about appeasing others to avoid conflict
- Also known as people pleasing, fawning involves abandoning your needs to appease others and avoid conflict. It’s common in people who have abusive relationships
- Over-apologising, being hyper-aware of what others think and having an inability to set boundaries are telltale signs, experts say

Mikah Jones was everyone’s on-call therapist. Since the age of eight, he had provided unconditional advice and comfort to peers, classmates and even adults – which they rarely reciprocated.
Jones knew he was a people-pleaser, but he didn’t realise his inability to say no went deeper than a fear of rejection – it was a trauma response to his father’s emotional neglect. “My father barely ever told me he loved me,” says Jones, now 20. “I thought my father would only be happy whenever I did something that made him happy.”
Years of being berated or underappreciated led to Jones putting his own needs aside to avoid emotional, verbal and physical abuse. This perpetuated a cycle of his “very strong responsibility to give everything” to his father, friends and strangers to gain their approval.

“Fawners or people-pleasers will be deeply attached to the idea of being too nice. Often, the belief is that by being nice, that will protect me against unpleasant situations with friends or family,” says Katie McKenna, a psychotherapist in Ireland and co-host of the In Sight podcast.