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Samsung’s latest AI-powered fridges can find misplaced phones and control home appliances

The latest Samsung Bespoke fridges’ AI-enhanced Bixby assistant responds to voice commands to find missing phones and activate appliances

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Samsung’s latest Bespoke fridge models with AI-enhanced Bixby assistant will respond to voice commands to locate family members’ misplaced phones and activate things like window blinds and air conditioners. Photo: Samsung

Samsung Electronics customers who used to rely on their Galaxy Watches to find misplaced phones can now also locate their devices with the company’s latest fridges.

The latest Bespoke AI-powered refrigerator line-up features a nine-inch (23cm) home screen that allows users to simply say, “Hi Bixby, find my phone”, and the enhanced assistant – capable of recognising the voice of individual family members – will ring the correct device.
Customers can also activate the home air conditioners or window blinds with voice commands, while the system will automatically make adjustments using real-time weather data.

These are just a few of the innovations Samsung showcased at an event in Seoul, in South Korea, where it unveiled its new home appliance line-up for the year.

The latest Bespoke AI-powered refrigerator line-up features a nine-inch home screen. Photo: Samsung
The latest Bespoke AI-powered refrigerator line-up features a nine-inch home screen. Photo: Samsung
The company aims to secure its leading position in the market by integrating advanced AI technology to deliver a more connected and personalised user experience across its product range, from robot vacuum cleaners to washing machines.
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