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‘Big shared wardrobe’: Amsterdam ‘fashion library’ where donated clothes, new and used, can be rented or bought takes aim at textile waste
- Globally a truckload of unwanted clothes is dumped or burned every second. Fashion lovers in Amsterdam can dispense with fast fashion by renting clothes instead
- LENA, the fashion library lets members who join for US$11 rent items of donated clothing for less than US$1. Its founder hopes clothing brands will follow suit
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Ikram Cakir hands over a multicoloured blue and white blouse and selects a similar item, this time in hot pink. Welcome to Amsterdam’s “fashion library”.
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Billed as one of the world’s only physical centres for renting used and new clothing, the “big shared wardrobe” in the Dutch capital is a response to clothes waste and fashion industry pollution.
Hundreds of brightly coloured trousers, coats and overalls are sorted by brand or style, each with a tag indicating a sale price or how much it costs to rent the item per day.
The daily rental price varies from around 50 euro cents (US 55 cents) to €2, depending on the customer’s loyalty – how often he or she rents clothes and how many are borrowed.
For Cakir, a 37-year-old NGO campaign manager, the concept is “just really good”.
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