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The Korea Times

By Kwak Yeon-soo
Procedures that offer minor tweaks and small corrections to the face and body are increasing in popularity.
On top of that, more and more patients are looking for preventive treatments, meaning they use Botox or fillers to stop creases and wrinkles before they start appearing.
“I think preventive treatments will be big in the near future,” says Park Dae-jeong, a cosmetic doctor who specialises in Botox and fillers.

“Reflecting such trends, a larger number of patients are undergoing non-surgical treatments at a younger age.”
According to Park, most of the patients that visit his clinic are in their 20s and 30s. By gender, women account for about 90 per cent.
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The aesthetics expert says that, compared with a few years ago, when the youngest patients getting Botox were in their mid- to late 30s, he now sees a lot of women in their late 20s coming in to start treatment.
“Now that exaggerated cosmetic procedures or one-size-fits-all beauty standards are all gone, preventive procedures and maintenance for smooth, hydrated skin are becoming the new norm,” Park says
Botox injections are used to retrain facial and physical muscles to pull them up or remove wrinkles, while fillers are used to soften creases and smooth out wrinkles.

Park explained that injecting a filler into a patient's cheeks can make cheekbones look higher, pulling the skin upwards to minimise the appearance of laughter lines around one's nose and mouth.
Injecting Botox into the forehead, on the other hand, paralyses the muscles as a preventive measure against developing wrinkles.
Fillers are meant for patients who want to sharpen their jawlines, make their noses appear higher and straighter, and plump up their lips.
The accessibility, shorter recovery time, and instantaneous results have encouraged even those who wouldn't normally consider having treatment.
Park Dae-jeong
“The accessibility, shorter recovery time, and instantaneous results have encouraged even those who wouldn't normally consider having treatment [to give it a go],” he says.
The lower barrier to entry and lower cost, compared to surgery, means patients can have their work done quickly and with less obvious results.
“Among dermal fillers, hyaluronic acid injections account for about 90 per cent because patients prefer temporary fillers over semi-permanent to permanent fillers,” he says, explaining that people's preferred looks change over time.
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Park says he decided to focus on Botox and fillers because of stiff competition in the aesthetics industry in Korea.
“Thanks to our expertise in Botox and fillers, we were able to expand to 38 cosmetic surgery clinics in Korea,” he says.
“There have been requests from other Asian countries that want to use our brand name, but I think a skill transfer and employee training would work better for now. I'm afraid that hastily opening a branch in another country could negatively affect the brand image as a whole.”
Read the full story at the Korea Times.


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Beauty

Botox and fillers: women in their 20s seek anti-wrinkle treatments, says doctor in South Korea

Treatments such as Botox and fillers are increasing in popularity and patients are undergoing them at a younger age. Photo: Shutterstock

Park Dae-jeong, a cosmetic doctor at the toxnfill clinic Courtesy of toxnfill clinic

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From sports to flying to hangovers, the benefits of electrolytes and hydration tablets

Everything you need to know about hydration tablets. Phizz products (above) are used by a number of professional sports clubs in Europe.

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“Hong Kong’s humid climate and the work-hard play-hard culture with a high-powered office environment and social scene mean it’s a dream market for Phizz,” says the products co-founder Daniel Cray.

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Luke Davey, Head of Athletic Performance at the Hong Kong Rugby Union, says the team is given hydration tablets and use them inflight as well as when they’re training in hot conditions. “You can’t bring electrolyte drinks onto the plane, so we bring the tablets and drop them into the water supplied. We encourage the players to take one on short flights and two on longer flights,” says Davey.

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Long-term Hong Konger Simon Pritchard began using electrolyte tablets 20 years ago, when he regularly did three-hour runs, popping one of the effervescent tablets into a litre-bottle of water before heading out for a run or bike ride. “These days I use them for all-day ski touring trips, which is essentially hiking in the mountains on skis. I use them in conjunction with an energy gel,” says Pritchard, 52, who buys multi-packs of the brand Nuun from online retailer Amazon.

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Fashion & Beauty


‘More patients are looking for preventive treatments, meaning they use Botox or fillers to stop creases and wrinkles before they start appearing’, says doctor
The doctor ascribes the increase in patients in their twenties and thirties to the accessibility, short recovery time and instant results of such treatments



Women in their twenties are getting Botox treatment and fillers to prevent wrinkles, a cosmetic doctor in South Korea says. Instant results, short recovery time and accessibility has encouraged the trend, he says.


Ageing society

South Korea