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If Kim Kardashian on TikTok feels more real, thank her daughter – experts explain why we care what lies behind the family’s curated social media

  • Kim and Kourtney Kardashian’s young daughters joined TikTok in 2021. Their videos reveal a more ‘real’ side of the family not usually seen in the media
  • When stars seem too far removed from our lives, it can be off-putting, say experts. That’s why these seemingly candid videos are a refreshing change for some

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Why you can trust SCMP
Kim (pictured with daughter North West) and Kourtney Kardashian’s young daughters have joined TikTok.

After all these years, we might finally be “keeping up with the Kardashians”.

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In 2021, Kim and Kourtney Kardashian’s young daughters joined TikTok. And unlike their mums’ carefully curated social media personas, the kids’ videos – as one would expect from eight-and nine-year-olds – are refreshingly imperfect.

They often feature shaky cameras and subpar lip-synching while giving unfiltered glimpses into the families’ everyday activities, like making instant mac and cheese or getting ready for bed. Fans are loving it, with these 15-second clips amassing millions of views.

That’s because people crave this inside look into celebrities’ personal lives, explains Carla Manly, a clinical psychologist and author of Joy from Fear. For the first time perhaps, we are seeing the real Kardashians, viewers muse in the comments.
Kourtney Kardashian and daughter Penelope on TikTok.
Kourtney Kardashian and daughter Penelope on TikTok.

Recently, Kim’s daughter North posted a clip of her mum – without make-up or styled hair – on Christmas morning, while Kourtney’s daughter Penelope showed her hair care routine that relied almost entirely on easy-to-find products.

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