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The Korea Times

By Estelle Liotard
K-pop stars are extremely popular on Instagram – and for a good reason. They know what photos to publish, what captions to write and what filters to use. They are good at interacting with the audience and they know how to gain a massive following.
Every blogger who has a dream to become famous, influential and wealthy should follow the trends set by the K-pop stars. Here is a list of top trends that are worth your attention.
Be grateful
K-pop stars regularly express gratitude. They say thanks to their fans for the support and love they get. And it helps them generate even more love.
Every blogger who wants to achieve success should follow this trend and practise gratitude regularly. It’s a simple yet effective way to connect emotionally with the audience and gain loyalty.

Be yourself
Often, Instagram users try to fake the perfect life. They pretend they are better, smarter and more beautiful/handsome than they really are.
What about K-pop stars? They are open and honest with their fans. They post not only professionally edited pictures but also real-life photos and videos. They are not afraid to show how they look like in real life. It helps them gain the trust and loyalty of their audience.
Bloggers should follow the K-pop stars’ example and try to be honest. This is the only way to succeed in the modern social media world.

Create a cohesive Instagram aesthetic
K-pop stars have mastered how to create a cohesive Instagram feed. Every singer has chosen a theme that is eye-catching, beautiful and unique.
For instance, Chungha has chosen a bright theme with three accent colours: pink, grey and turquoise.




















View this post on Instagram



















#렌즈타운 #B컷 ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ @lens_town_official ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ #청하 #CHUNGHA #LENSTOWN #BCUTs
A post shared by 청하 CHUNG HA (@chungha_official) on Oct 30, 2019 at 2:30am PDT



Sakura Miyawaki uses mostly pink, blue and white. She also adds the same photo filter to all her posts.
Others users should do the same. They should plan the grid in advance and edit all the photos and videos in the same way.
Write engaging captions
K-pop stars know how to choose the right words that appeal to the target audience. They are good at writing. Tiffany Young, as well as other famous singers, knows how to create short, engaging captions that will not leave fans indifferent.




















View this post on Instagram



















this tour is pure love & energy in every city... adding a few more dates in asia
A post shared by Tiffany Young (@tiffanyyoungofficial) on Nov 8, 2019 at 11:18am PST



Bloggers who struggle to grow a social media following should try to create more engaging content. They should learn how to write good captions or consider getting professional writing help.
Advertise the products you like
There is one common mistake that bloggers make: they promote any brands and any products for money. They convince their followers to buy products of poor quality and to support the least trustworthy companies without thinking about the consequences. As a result, they face a huge problem – they lose the trust of their audience.
But K-pop idols don’t appear to be obsessed with money. They collaborate only with brands they trust and promote the products they like. K-pop stars value the opinion of their fans, so they think twice before starting a new contract with an unfamiliar brand.




















View this post on Instagram



















#유기농아이스크림 #토핑 #치즈딸기 #초코딸기 #블루베리 #땅콩 #진저대추 #소울컵 #organic_icecream #SOULCUP #JYP 여러분 제 몸무게와 바꾸면서 하나 하나 테스트해서 만든 토핑들입니다. 꼭~ 드셔보세요!♡ All toppings were tasted and created by me in exchange of my weight. Make sure you taste them!♡
A post shared by J.Y. Park (@asiansoul_jyp) on Apr 12, 2019 at 12:44am PDT



For example, J.Y. Park tries to eat only organic products. He agrees to advertise 100 per cent organic milk ice cream and other natural products on Instagram.
Share childhood photos
K-pop idols like to share their childhood photos on Instagram for two reasons. First, it allows them to boost engagement. Second, it helps them connect with their fans on an emotional level.
Bloggers should borrow this trend from K-pop stars. Whether they look cute or goofy in childhood pictures, they shouldn’t feel ashamed to publish their old photos online. It’s an excellent way to grab the audience’s attention and get more likes and comments.
Share behind the scenes
K-pop singers understand that their fans want to see what is happening behind the stage door. For this reason, they regularly publish behind-the-scenes photos and videos on Instagram. With the help of behind-the-scenes images, bloggers can trigger curiosity and attract an audience to their content.
Read the full story at the Korea Times


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Chungha and Sakura Miyawaki always use the same accent colours and filters; Tiffany Young writes great captions; J.Y. Park only advertises organic products
Other tips include showing gratitude, sharing childhood photos and taking fans behind the scenes



Chungha and Sakura Miyawaki always use the same accent colours and filters; Tiffany Young writes great captions; J.Y. Park only advertises organic products – bloggers who want to be famous should follow the trends set by K-pop stars.


Fame and celebrity

How to Instagram like a K-pop star and get more followers: tips on filters, captions, advertising and more

Chungha and Sakura Miyawaki always use the same accent colours and filters; Tiffany Young writes great captions; J.Y. Park only advertises organic products Other tips include showing gratitude, sharing childhood photos and taking fans behind the scenes

Chungha and Sakura Miyawaki always use the same accent colours and filters; Tiffany Young writes great captions; J.Y. Park only advertises organic products

Other tips include showing gratitude, sharing childhood photos and taking fans behind the scenes