No Halo effect: formerly groundbreaking video game loses some of its lustre
Halo 5: Guardians may have cost US$100 million to develop, but it hasn’t managed to solve the problems facing the first-person shooter genre in the age of e-sports
![A scene from Halo 5: Guardians - will it take the franchise forward?](https://cdn.i-scmp.com/sites/default/files/styles/1020x680/public/images/methode/2015/11/10/e77fc730-869c-11e5-9598-b94cb5b90839_1280x720.jpg?itok=ZUY0-3sk)
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343 Industries
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Master Chief was first introduced to the world not by Microsoft but by Apple. In 1999, Steve Jobs paced the Macworld Conference stage proclaiming the video game footage he was about to show was the “coolest” he’d seen. The lights dimmed and Halo’s melancholic choral refrain sounded in the background. Chief padded on to the screen behind Jobs, a symbol of Apple’s nascent gaming ambitions.
It was not to be. Within a year, the space marine, the game and Bungie, the company behind it all, were sold to Microsoft. Two years later, Halo launched alongside Microsoft’s Xbox console, a piece of hardware that was seen as a folly from a company that had no business in video games. The game, Microsoft hoped, would legitimise the machine. It worked. The company has sold more than 65m Halo games, and almost as many Xbox consoles on which to play them.
![It’s 16 years since Halo made its first appearance. It’s 16 years since Halo made its first appearance.](https://www.scmp.com/sites/default/files/styles/486w/public/images/methode/2015/11/10/e807f600-869c-11e5-9598-b94cb5b90839_486x.jpg?itok=8GccXfQz)
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