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Coronavirus: China’s travel sector sees ‘revenge’ rebound, but outbreaks and lockdowns loom large

  • Summer travel is surging in China due to relaxed travel restrictions and efforts to balance pandemic control with economic stability
  • But uncertainty caused by Beijing’s zero-Covid policy and potential coronavirus outbreaks still clouds the industry’s long-term outlook

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A recent surge of tourists across China is being driven by relaxed travel restrictions and efforts by local governments to balance pandemic control with economic stability. Photo: Xinhua

Tourism in many parts of China is seeing a strong comeback as the summer holiday season continues and travel restrictions ease.

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But uncertainty caused by Beijing’s zero-Covid policy and potential coronavirus outbreaks still loom over the industry, clouding recovery prospects after two years of on-again, off-again business.

Xinjiang in China’s northwest, famous for its vast expanse of prairies and cooler summer temperatures, attracted nearly 24 million tourists in June, a 66 per cent jump from the previous month, local government figures showed.

Social media is full of posts showing scenic spots packed with tourists and highways littered with garbage.

We have so many incoming consultations these days, my WeChat never stops buzzing
Cun Xiaoqin

In the southwestern province Yunnan, another region teeming with tourist attractions, the number of visitors in the first six months of the year has recovered to 90 per cent of pre-pandemic levels in 2019.

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