LettersColorectal cancer screening can be promoted among South Asians in Hong Kong with a family-based approach
- Research shows people of South Asian descent in Hong Kong tend not to undergo this screening due to lack of information. A multimedia programme involving older adults and their younger family members has had encouraging results

Colorectal cancer is the most common form of cancer in Hong Kong. Effective strategies to prevent and decrease colorectal cancer morbidity and mortality, including regular screening, need to be implemented.
It aimed to motivate these older adults to undergo screening by enhancing their awareness of its importance for colorectal cancer prevention and by encouraging younger family members to support them to undergo screening. Accordingly, South Asian instructors delivered multimedia health talks to older adults and their family members on the topic of colorectal cancer screening and prevention. Site coordinators then helped participants access screening services by accompanying them to appointments with their family doctors.
We assessed the programme’s effectiveness in encouraging South Asian older adults to make use of colorectal cancer screening by comparing screening participation between programme attendees and non-attendees. Our findings revealed that the proportion of programme attendees who underwent screening was more than 10 times greater than the proportion of non-attendees who did so.
Moreover, a significant proportion of programme attendees were able to submit their stool samples for screening without assistance, whereas all the non-attendees required assistance from their younger family members to do so. Most participants – 86 per cent – were satisfied with the programme, perceiving its content to be interesting, comprehensible and useful for enhancing their knowledge of colorectal cancer prevention.