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China delays blockbusters as cinemas empty out under state orders to control Wuhan virus outbreak

  • The release of seven highly anticipated blockbuster movies has been put off indefinitely as China takes steps to contain the deadly pneumonia epidemic
  • Media stocks face the brunt of sell-off on the last day of trading before the long holiday, with a key gauge slumping 3.8 per cent

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A bicyclist wears a face mask in front of a display for the upcoming Lunar New Year, in Beijing. Chinese health authorities urged people in the city of Wuhan to avoid crowds and public gatherings, as the new viral illness could spread further. Photo: AP Photo
Zhang Shidongin Shanghai

China’s studios have indefinitely delayed the release of seven highly anticipated blockbusters just before the start of the Lunar New Year holiday, yielding to government orders to avoid public gatherings to contain the spread of a deadly viral outbreak.

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The postponement of the films, including Boonie Bears: The Wild Life, Legend of Deification and Detective Chinatown III, comes at an inopportune moment as the country’s box office is struggling to recover from a second consecutive year of slowing growth.

Tickets will be refunded because of the quickly spreading epidemic that broke out in the central city of Wuhan in December, producers said in separate statements on Thursday.

The government orders came just a day before the start of China’s long Lunar New Year holiday, casting a shadow over the movie industry that was pinning its hopes on a recovery in box-office revenues during the nation’s most important festival.

The release of Detective Chinatown III has been delayed to contain the rapidly spreading virus outbreak. Photo: Weibo
The release of Detective Chinatown III has been delayed to contain the rapidly spreading virus outbreak. Photo: Weibo
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Cinemas, along with restaurants, airlines, etc are taking a beating amid concern that quarantine measures would empty out public places precisely at the most important holiday for the nation of 1.4 billion people.

The industry is already grappling with shrinking investment amid increased government scrutiny over the past year.

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