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Fitness chain Pure to meet creditors over closure of Hong Kong yoga centre as coronavirus drives industry to the brink

  • The closed venue, at The Centrium in Central, was Pure’s first yoga studio in the city, dating back to January 2002
  • The rest of Pure’s clubs in Hong Kong will reopen on April 21, when social distancing measures undergo a first phase of relaxation

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The closed venue was Pure’s first yoga studio in the city, dating back to January 2002. Photo: SCMP Pictures
Lam Ka-sing
A subsidiary of one of Hong Kong’s biggest fitness chain, Pure Group, will meet creditors later this month to discuss the recent closure of one of its yoga centres.
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The chain, which has 22 yoga and fitness venues in the city, said a meeting of creditors will be held in the China United Centre on the morning of April 27. It made the announcement in a notice in the Post dated April 14, under the Companies (Winding Up and Miscellaneous Provisions) Ordinance.

The Pure chain closed the yoga centre at The Centrium in Central on March 31. The lease was held by its Pure Yoga (HK) unit.

“This only relates to The Centrium club and does not impact colleagues or cardholder agreements. Teachers will be teaching at other Pure studios,” said Gavin Black, interim CEO and chief financial officer at Pure Group.

The closed venue, measuring 10,800 square feet, was Pure’s first yoga studio in the city, dating back to January 2002.

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The company cited the increasing popularity of its newer and larger studios as well as “changing operating conditions” for the “difficult decision” to close the venue. The club was “no longer financially viable as members have been gravitating towards our newer clubs”.

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