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New | Vanke is going small, really small, in Guangzhou

China’s largest developer has caught Hong Kong’s fad, launching shoebox apartments in Guangzhou

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Vanke, China’s largest developer, which made its name building villas and bungalows, is catching on to the fad of selling shoebox apartments, with its project in Guangzhou. Photo: SCMP
Sarah Zhengin Beijing

China Vanke, the country’s largest real estate developer, is going small. Really small.

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Its Cloud City project in Guangzhou’s Tianhe district comprises 5,584 apartment units that are between 204 and 388 sq ft in size, with the net living area as small as 140 sq ft. That’s smaller than the floor space found inside a standard 20-foot shipping container.

The units are designed as lofts, with the smaller ones featuring bunk-style beds while the larger apartments include an open kitchen and an upstairs bedroom.

These flats are being offered at discounted prices of between 446,000 yuan and 916,000 yuan (HK$1.03 million), attracting investors and young buyers alike, according to a Vanke salesperson.

Because of Cloud City’s location between Guangzhou’s financial district and intelligence business district, the first phase of 4,000 units is already sold out, while the second phase is being sold with nine buildings still under construction.

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“Many land developers are bullish about Guangzhou’s residential market,” Colliers International’s South China advisory services director Bryan Chan said. “For properties in central areas, pretty much as soon as those developments come out, they are sold out.”

Cloud City was priced lower than the average for housing in central Guangzhou districts, at about 30,000 yuan per square metre, Chan said.

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