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PlayerUnknown’s Battlegrounds hopes to find a new audience with mobile streaming

PUBG is losing PC players, but its mobile base may be there to save it

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PlayerUnknown’s Battlegrounds hopes to find a new audience with mobile streaming
This article originally appeared on ABACUS

It’s an interesting time for PUBG right now. It’s trying to build up its esports scene while steadily losing ground in popularity to Fortnite.

But while the PC version is flagging, PUBG Mobile is going strong -- so now they’re hoping to capitalise with a new mobile streaming app. PUBG Corp and Tencent (which developed the smartphone version) are partnering with the new mobile streaming app Fluxr to host events dedicated to the smartphone version of PUBG.

Fluxr (which is developed by Live.me) will be promoting PUBG Mobile with esports tournaments. The app has all the regular features of game streaming sites, with streamers bringing in income through subscriptions and gifting features.

Fluxr is partnering with PUBG Corp and Tencent to promote PUBG Mobile. (Source: Fluxr)
Fluxr is partnering with PUBG Corp and Tencent to promote PUBG Mobile. (Source: Fluxr)

This is the game’s second year, and it needs to survive the stiff competition in the esports scene. Despite being one of the biggest games in the world, it’s fighting for attention with a host of other similarly popular games.

It just announced its first Global Invitational, set to take place in Berlin during July 25 - 29. But that also happens to overlap with the Overwatch League Grand Finals. It’s not clear if the two games have an overlapping audience, but it’s not ideal timing.

And there’s its rival: Fortnite.

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