French fashion house Vetements pops-up in Hong Kong

Nov 21 , 2017

Vetements Hong Kong Pop-Up 2017. Photo: Hypebeast

Parisian brand chose ‘Voyage’ theme for Kai Tak Cruise Terminal event featuring limited-edition items from Reebok and Umbro collaborations

After weeks of teasing on Instagram, French clothing and footwear brand Vetements finally held its Hong Kong exclusive one-day pop-up at the Kai Tak Cruise Terminal in Kowloon.

The Vetements pop-up took place at Kowloon’s Kai Tak Cruise Terminal on Sunday. Photo: Hyperbeast

To complement the location of Sunday’s event, the pop-up was centred around the theme of voyage, as seen from the brand’s logo printed on airport signs and staff wearing its signature DHL uniforms.

The limited edition range features a remix of Parisian label Vetement’s iconic pieces from the brand’s collaboration with Reebok and Umbro. Photo: Hypebeast

The limited edition range features a remix of the Parisian label’s iconic pieces from the brand’s collaboration with Reebok and Umbro from previous and forthcoming seasons.

Guram Gvasalia, co-founder of the label, flew over to Hong Kong himself to introduce the new Vetements x Reebok Sock Runners.

Exclusive products included plates, mugs and keychains carrying the Vetements logo. Photo: Hypebeast

Exclusive products, including small plates, mugs and keychains, featuring the logo in bold fonts, were also for sale at the event.

Check out the photos to see highlights of the pop-up, as well as the best outfits worn to the exclusive event.

Moreover, read our latest interview with Guram Gvasalia here.

This article was originally published on Hypebeast