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Andy Cornish
Andy Cornish
Dr Andy Cornish is the leader of Sharks: Restoring the Balance, WWF’s global shark and ray programme.

Demand for shark fin in Hong Kong and other markets is driving overfishing and pushing many species to the brink of extinction. An initiative conceived and developed in the city aims to recover populations of at least eight threatened species, but requires widespread support.

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The penchant for shark fin soup may be declining, but Hong Kong remains a hub for illegal trading. Increasing penalties for traffickers is crucial, but boycotting fin products further reduces demand and sends a clear message that consumers want sustainability.

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